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« From Humble Beginnings to a Visionary Leader: The Remarkable Journey of Sir Lovinus Ezeh In Cameroon



Nestled in the heart of Cameroon, a tale of determination and entrepreneurial spirit unfolds. It was October 1996 when Sir Lovinus Ezeh arrived in Cameroon, a man who had served his time in Nigeria but sought greener pastures in this vibrant city.

His journey began not as a business endeavor, but as an opportunity presented by his brother, Uchenna, who introduced him to the local market in Douala. Sir Lovinus saw a need in the market and decided to create solutions by bring some much needed goods from Nigeria and resell them in Cameroon to turn a profit. However, the early days were challenging, as he faced restrictions due to permits and was forced to stay indoors. Despite the initial setbacks, a stroke of luck and a keen eye for opportunity guided Mr. Johnson’s path. It was during his time in Cameroon that he stumbled upon Van Gula Jeans, a designer brand that would become a significant turning point in his life. The jeans, known for their diverse colors and designs, caught his attention, and he sensed a rich demand for them in the market.

With unwavering determination, he embarked on a new venture, marking his first breakthrough in Cameroon. Just a year later, he returned to Nigeria briefly, only to come back to Cameroon in September 1998. Remarkably, in less than a year and a half, he had successfully resold his goods and transitioned into an importer. The journey took a monumental turn when he traveled to India and purchased a full container of goods. His business acumen led him to make group age deals, and it was clear that fortune favored the bold. By the age of 24 or 25, Sir Lovinus had already become a multimillionaire.

What he discovered about Cameroon was a revelation. Unlike his native Nigeria, where billionaires crowded the market, Cameroon provided a unique opportunity for individuals with limited resources to thrive. Here, rich and poor mingled freely, enjoying the same opportunities. This inclusivity made Cameroon a land of promise. In those early days, Cameroon faced challenges, including anti-foreign sentiment and harassment. But by 1999-2000, the country underwent a transformation. The business environment became more welcoming, and Cameroon’s reputation as a place of opportunity solidified. Tax systems improved, becoming more efficient and foreign entrepreneurs, like Sir Lovinus, found camaraderie working alongside locals and the Indians.

His vision extended beyond business success. Over the years, Sir Lovinus actively contributed to his community, dedicating himself to human capital investment. His commitment to uplifting the Nigerian community in Cameroon became evident. He passionately advocated for accountability and strived to empower the community, setting his sights on building a Nigerian Community Complex. Through dedication, fundraising, and the support of fellow community members, Sir Lovinus made a significant contribution. Today, a three-story building stands as a testament to their collective efforts. They continue to work towards the dream of enhancing community projects and securing a brighter future for all.

In addition to his remarkable entrepreneurial journey, Sir Lovinus’s philanthropic nature shines as a beacon of hope in Cameroon. Throughout his time in Cameroon and beyond, he has been a steadfast supporter of local businesses and individuals, extending a helping hand to those in need. His commitment to philanthropy goes beyond the confines of the Nigerian community; it encompasses a broader vision of assisting people across Cameroon. Sir Lovinus has not only made substantial contributions to the business community but has also actively participated in initiatives aimed at uplifting aspiring entrepreneurs and people with personal challenges. In recent years, he has allocated millions in humanitarian aid, reaching individuals from all walks of life across the country.

His journey, marked by perseverance and the desire to alleviate the struggles of others, began with his own experiences of hardship. Hailing from humble beginnings, he paid his school fees by selling goods on the streets. This background instilled in him a deep empathy for those facing adversity, compelling him to take action. Today, his philanthropic efforts serve as a source of inspiration and a testament to the belief that true success lies in giving back to the community.

This inspiring journey illustrates how one person’s perseverance and vision can impact not only their life but an entire community. His life story is a testament to the power of entrepreneurship, resilience, and the belief that success can be achieved, no matter where you come from.

Sir Lovinus’s story is a reminder that opportunities exist for those willing to seize them, and that; above all, the spirit of giving back can transform communities and inspire hope. His journey from a modest beginning to a visionary leader is a testament to the limitless potential that lies within all of us.


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Gallery: Diaspora Excellence Award 2023



At the occasion organized in commemoration of the 10th anniversary of Naija Diaspora Magazine, several individuals, companies, governors, traditional rulers, business owners, government agencies and parastatals as well as politicians were honored for their outstanding performances in 2023. The publication celebrated its
10th anniversary with a two-day event that included the Symposium and Annual Diaspora Excellence Award. This platform provided a unique opportunity for collective learning, networking, and gaining insights into government policies that relate to communities. Attendees were empowered to navigate pathways of positive change. The Symposium lecture was titled: ‘Building a Nation’, with several dignitaries as speakers.



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Inaugural Anambra State Union Football Tournament Triumphs Amidst Adversity



On the 6th of August 2023, a monumental event took place at St Michel, Terminus, Douala, marking the commencement of the First Edition of the Anambra State Union Football Tournament. Under the stewardship of Sir Emeka Uzoka, Chairman of the Anambra State Union, this tournament emerged as a testament to unity, sportsmanship, and the indomitable spirit of the Anambra community.

The opening ceremony set the stage for what would become an unforgettable showcase of camaraderie and competitive fervor. A true celebration of tradition and athleticism, the tournament kicked off with a Veteran Match at 2:00 pm. The clash between Aguata Local Government Union and Nnewi Local Government Union resulted in a gripping encounter, with Aguata securing victory with a 2-0 score line.

Distinguished figures graced the event with their presence, adding prestige to the occasion. Among them was Mr. Oliva Ochi, Consul 1 at the Consulate General Douala, representing the esteemed Consul General, H.E. Amb. (Mrs.) Efe A. Clark-Omeru.

The honorable gathering was further enriched by the participation of key personalities, including: Hon. BIC Okwujiaku, President of the Nigerian Community Douala, HRH Eze Jonathan T. Onyenagubor, Eze Gburugburu 1 of Ohanaeze Ndi Igbo, Cameroon, Sir, Lovinus Ezeh, Vice President, Nigerian Community Douala, Chief Alex Nwoye, Vice President 2, Nigerian Community Douala, Chief Uche Obiekwe, Patron of the Nigerian Community Douala, Chief Innocent Obiorah Odoh, Patron Anambra State Union, Chairmen of Imo and Enugu States Union, Esteemed members of the Anambra State Union.

The event also extended its reach to include esteemed guests from Douala and beyond.
In recognition of the paramount importance of safety and well-being, the organizers ensured the presence of dedicated medical health and security personnel, assuring attendees a secure environment throughout the event.

Despite the inclement weather characterized by heavy rain, the unyielding spirit of the Anambra community remained unshaken. A testament to their passion for football and unity, a remarkable number of attendees braved the elements, converging to witness the unfolding of history on the lush fields of St Michel, Terminus.

The final was held on Sunday 12th of November 2023 @ Bonamousadi Stadium Douala. Oyi Local Government lifted the trophy while Aguta Local Government took the bronze and Idemili Local Government took silver.

The inaugural Anambra State Union Football Tournament stands as an embodiment of shared values, intercommunity collaboration, and the timeless appeal of sport. This event not only etched a significant mark on the sporting calendar but also served as a reminder of the resilience and unity that define the Anambra community.

As the tournament concluded its first chapter, it left in its wake a legacy of camaraderie, sporting excellence, and the promise of more remarkable editions to come.

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CAMEROON: Miniature Africa



Cameroon, nestled in the heart of Central Africa, is a country with a captivating blend of rich cultural diversity, stunning landscapes and abundant wildlife. Often referred to as « Miniature Africa, » Cameroon offers travelers a unique and multifaceted experience, showcasing the continent’s essence in a single destination.

With more than 250 ethnic groups and languages, Cameroon is a melting pot of diverse cultures, traditions and customs. The capital city, Yaoundé, and the economic hub, Douala, provide excellent starting points to dive into Cameroon’s cultural wealth.

Cameroon’s diverse geography offers a plethora of breathtaking landscapes, each with its unique charm.
In the West, the mist-covered peaks of Mount Cameroon, the highest mountain in West Africa, beckon adventurous hikers to climb and witness awe-inspiring views of the surrounding scenery.
Towards the North, the Sahelian region boasts vast savannas and semi-arid landscapes, offering visitors an opportunity to spot magnificent wildlife, and in the East, the dense rainforests of the Congo Basin teem with a rich variety of flora and fauna, including gorillas, chimpanzees, and exotic bird species.

Tourism Spots on a Budget
Here are a selection of the most distinguished and captivating tourist destinations in Cameroon. These remarkable locales boast accessibility without undue strain on one’s financial resources, making them irresistible choices for tourists.

Mefou National Park:
Mefou National Park houses the Mefou Primate Sanctuary, a rescue center managed by Ape Action Africa. With over 300 rare and endangered primates, it’s a significant conservation project in Africa, providing lifelong care and rehabilitation for animals rescued from illegal trades.

Formerly known as Victoria, Limbe is a port city with a diverse flora and fauna influenced by its colonial past. The Limbe Wildlife Centre/Botanical Centre offers a close-to-nature experience, rescuing and caring for ill-treated and endangered animals.

Mount Cameroon:
Mount Cameroon, also called the « Chariot of the Gods, » is West Africa’s highest mountain and an active volcano. A popular destination for adventurers and hikers, the trek offers stunning views, diverse landscapes and encounters with wildlife like monkeys and birds.

Kribi Beach:
Kribi Beach, in the southwestern region, boasts long white sand beaches and clear waters. It’s perfect for swimming, sunbathing and water sports. Visitors can also enjoy the Chutes de la Lobé waterfall, where they can swim under the falls. Local cuisine and seafood delicacies await at various restaurants.

Korup National Park:
Korup National Park, renowned for its bird species, offers pristine tropical wilderness. Visitors can enjoy lodging infrastructure and spot unique primates like the Nigeria-Cameroon chimpanzee and Perseus’s red colobus. Located near the ocean, Mundemba serves as a starting point for tours to the park, where guides often speak the local Cameroonian language.

Cameroon stands tall as a remarkable destination for audacious travelers seeking a blend of cultural diversity, awe-inspiring landscapes and thrilling adventures. From the depths of the rainforests to the heights of its mountains, and from the bustling cities to the serene beaches, the land beckons with open arms, ready to share its enchanting beauty and warm hospitality with all who venture to explore its wonders. As tourism in Cameroon continues to grow sustainably, the country’s potential as a captivating and memorable destination will undoubtedly flourish.


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